Brand Strategy
Brand DNA
Creating a brand story or adjusting an existing one. Identifying the main communication and unique selling points, key semantic associations.
Brand Positioning
Structuring the brand’s core: contribution, impact, purpose, values, mission & vision.
Tone of Voice
Identifying how the brand speaks and what
it says: set of communication rules; taglines, phrases, styling.
Brand Communication
Your audience pain points formed into communication topics and its types. That is a foundation of the content plan (.pdf).
Customer Journey
Developing brand touch points in a way to answer all questions before they are asked to convert audience into loyal customers.
Brand Identity
Logo
Brand Colors
Brand Graphics
Typography Styling
Photography Direction
Brand Collateral
Up to 10 concepts for style approval. Those may include ex. a box, a bag, a business card, a postcard, a brochure, social media assets, a t-shirt, stickers, cups, etc.
Brand Book
Brand visualisation and a set of rules for using strategy and visual identity. This will help keep the brand in a consistent manner across all applications offline and online to both establish and reinforce immediate recognition (.pdf).
6-8 weeks
50% deposit
Consultative support for 4 months after the project completion
€4000
Add-Ons
Naming
+ €500

il brand 360°

ita. il (article) — eng. the

Brand Strategy + Identity. You know all your brand is (will be) about, but you don’t know how to communicate it to get differentiated among competitors and make audience buy your products and services. We build brand awareness to make it happen.

Brand Identity
Logo
Brand Colors
Brand Graphics
Typography Styling
Photography Direction
Brand Collateral
Up to 10 concepts for style approval. Those may include ex. a box, a bag, a business card, a postcard, a brochure, social media assets, a t-shirt, stickers, cups, etc.
Guideline
Brand visualisation and a set of rules for using the visual identity (PDF).
3-5 weeks
50% deposit
€2500

il brand 180°

ita. il (article) — eng. the

Brand Identity. You have a brand book with a brand strategy and want to get an identity; you don’t have one, but you want to get an identity that fits your brand, understanding it’s only a part of brand awareness. We just design.

Instagram
Profile Picture, Bio
Highlight Icon Covers
Post, Story, Reel Templates
Photography Direction
Grid Layout
Instagram Manual
A guide to managing grid layout, a set of rules to combine the colors and mix the pictures.
2-3 weeks
50% deposit
€800
Add-Ons
Filling templates
with content
Templates pack
+ €200
+ €400 / 20

de instagram

nl. de (article) — eng. the

We cover your online presence and improve your visual communication with clients and audience.

Website
Discussed separately upon request
from €2500

de website

nl. de (article) — eng. the
You
A creative (graphic / UI/UX / motion designer, illustrator) with a skill
Unhappy with your current freelance situation
Want to become financially independent
I help with
Changing your current situation: defining what doesn’t let you succeed on freelance
Getting started: how to position yourself
Portfolio: making it work for you
Promotion: where and how. Getting features on Behance
Clients: acquisition and communication
Work: documentation, structure, processes. Working comfortably and effectively
Answering questions that bother you
1-1,5 hours, video or audio call
Step-by-step instruction (.pdf) on how to start earning on freelance working with clients that appreciate your work
All your biggest questions answered
Support for 2 weeks after the consultation
€400

konsu

ltointi

fin. konsultointi (noun) — eng. consultation

Consultation for Creatives. You get 2,5 years of my freelance experience as a step-by-step instruction that will help you start earning money for what you love.